With the ferocious competition in the worldwide market, novel thought and ideas have to consider as an essential & significant asset for any economic activity to succeed and flourish. These novel thoughts are considered as an intangible asset under the regime of IPR. It increases the commercial cost of the business by expressing creativity. The […]
Introduction Trademarks are one of the most important intellectual property rights as they help the customers identify and distinguish between the products of one company from others. This is why a company with an established trademark will do anything to protect it from being copied by competitors. Trademark wars are cases wherein a company uses […]